Tag: Digital Distribution

Buster Makes Me Feel Good

Last week I watched The Ballad of Buster Scruggs.

I thought it was delightful -- albeit that uniquely Coen Brothers type of "delightful" that involves some truly horrifying and disquieting stuff happening at various points over a two-hour period.

One of the things I really loved about it was its format: it's an anthology movie, made up of six stories, each running around 15-30 minutes.

I wrote a blog post years ago titled Form and Function where I discussed how the Internet could, hopefully, eliminate some of the rigid page-count and running-time requirements we're used to in print media and on TV. Buster Scruggs doesn't do that itself -- it's a two-hour movie -- but it's a roadmap for how a TV series could do that.

I saw reports, on the film's release, that it was originally planned as an episodic series. That's not actually the case; Josh Rottenberg asked the Coens about that story in an LA Times interview and Joel said it was always intended as a movie. But the rumor about it being a TV series is believable. You could certainly watch the movie that way, switch it off at the end of each story and come back and watch the next one some other time -- the only thing stopping you is that boy, some of those segments are grim, and the Coens have wisely arranged them so that the nastiest stories are followed by something with a little more levity.

There's no reason you couldn't make a TV series where each episode resembled one of Buster Scruggs's stories -- do a fifteen-minute episode, do a thirty-minute episode, do whatever length the story calls for. Traditional TV requires that your story be told in a half-hour or an hour, minus commercials, but there's no such restriction to online streaming (and even basic cable has been tooling around with episodes that have some variation in their lengths, like Noah Hawley's Legion or Fargo -- say, there's another one that comes right back to Ethan and Joel).

Mostly I see this resulting in longer episodes -- maybe a show goes a full hour instead of forty-five minutes, or a full half-hour instead of twenty-two. But why not shorter? Why not fifteen minutes? Why not fifteen minutes one episode and thirty the next?

The new Twilight Zone series would be perfect for a format like that, but I suspect they'll be keeping it around the half-hour mark. Still, it feels like somebody is bound to start playing with the scripted TV format with episodes of wildly varying lengths, and the recent resurgence of anthology-style shows seems like a good place to do it.

MST3K and Royalties

An overdue update:

A couple of years back, when MST3K: The Return was still a Kickstarter campaign, I talked about the lack of royalties most of the show's writers and cast members received from episode sales when the show was still owned by Best Brains, Inc. I noted that Rifftrax shared profits from its MST3K episode sales with all the principals, and expressed my hope that the show's new owner, Shout! Factory, would do the same.

I've been meaning to update that post, and have finally gotten around to it, because I found out some time ago that Shout! Factory does indeed pay royalties to the former MST3K cast members. Here's from the FAQ from The Mads are Back (currently an archive.org link, as the site is down as of this writing):

It was previously stated on this site that Shout Factory was not paying us any royalties for the classic episodes of MST3K. That was completely and totally untrue. Don't know how that slipped by, but Shout has been nothing but kind and generous with us. If you have attended our live shows, you know that they give us lots of boxed sets and DVD’s of the show to hand out to fans.

It's also notable that Mary Jo Pehl and Bill Corbett, who had complained about the lack of royalties in previous interviews, both returned to write for and appear on the new MST3K, so it would appear that they're satisfied with the new arrangement.

So please, rest assured that if you're buying your MST3K episodes from any legal source, whether that's Rifftrax, VHX, or a DVD set on Amazon, the cast members are getting a cut. (I'm not sure about streaming subscription sites like Netflix, but I'm guessing, and hoping, that Shout! shares the profits from those sites too.)

And I'll have more on the Mads later. (Or earlier, since I'm planning on repurposing a Brontoforumus post.)

Net Neutrality Day

Today's the Net Neutrality Day of Action.

Here's what I said about net neutrality during the open comment period in 2014, before the Title II rules passed, when the FCC was pushing a policy that would allow ISPs to charge websites for fast lanes:

This is exactly the kind of policy you get when you put a cable company lobbyist in charge of the FCC: a plan nobody but the cable companies could possibly want, and that seeks to make the Internet work like cable TV.

This plan has no benefit whatsoever to consumers. Cable companies demand extortion money from content providers; the providers who are willing and able to pay pass that cost on to their consumers (as Netflix has already done by raising its streaming subscription price), and the providers who aren't are put at a crippling disadvantage. You can bet the ever-increasing bottom dollar on your cable bill that if Comcast had had the opportunity to demand a premium from YouTube to stream video in 2005, we wouldn't be talking about YouTube today -- though maybe that would have been good news for Real Networks, as we'd probably still be limping along on the vastly inferior RealPlayer. Buffering...

This proposal is a government handout to the kind of companies that need it the least: monopolies and near-monopolies that already provide poor service at exorbitant prices, and suffer no market backlash for the simple reason that they provide a necessary service and have no competition.

Google doesn't want this. Microsoft doesn't want this. Netflix doesn't want this. Amazon doesn't want this. Consumers don't want this, and small businesses sure as hell don't want this. The only ones who DO want this are the cable companies who pick our pockets every month -- and their former employees like Chairman Wheeler.

And here's what I said during the open comment period this year, with the FCC preparing to repeal the Title II rules and, once again, proposing Internet fast lanes:

Seeking public comment? This is a farce. Chairman Pai heard exactly what the public had to say in 2014. The public responded, overwhelmingly, in support of net neutrality; indeed, the public interest was so high that the traffic brought down fcc.gov.

If Chairman Pai cared what the public thought, he would not be reversing a rule supported by the public in order to grant more power to internet service providers, some of the most despised companies in America. Nobody wants this except Comcast, AT&T, Charter, and Time Warner.

There is no free market competition in broadband Internet in America. There is no incentive for ISPs to compete on price or on service. We, as Americans, are a captive audience; our only choices are "use whatever ISP is available at our address" and "try to participate in twenty-first century America without Internet access".

We've already seen AT&T prioritizing its own traffic and Comcast banning protocols it didn't like. We need net neutrality protections to prevent predatory, monopolistic ISPs from engaging in that behavior. This is obvious to every American who's seen their monthly bill go up while the quality of service goes down.

But Chairman Pai has made it abundantly clear that he doesn't care what the American public has to say. If he did, he wouldn't even be considering repealing net neutrality.

I was wrong about Wheeler. He backed away from the fast-lane proposal, and passed Title II regulation. It wasn't perfect, but it was better than I ever thought we'd get.

I don't think I'm wrong about Pai. I'd love to be, but I think the fix is in. Pai doesn't give a fuck what the American public has to say.

But it's not about Pai. Pai won't last forever. Trump won't last forever. Even if the Republican majority in Congress sticks around, they're going to have to face their constituents sooner or later. And while net neutrality is a partisan issue on Capitol Hill, it's got broad bipartisan support everywhere else.

I don't think today's protests are going to make a damn bit of difference to Pai. But this is a long game. We need to keep the pressure on.

And hey, I've been surprised before. I thought SOPA and the TPP were foregone conclusions too. Maybe I'll be pleasantly surprised again.

Resources for pfSense, Private Internet Access, Netflix, and Hulu

You've probably heard by now that the US Congress just repealed Obama-era regulations preventing Internet service providers from selling their users' browsing data to advertisers. I'll probably talk more about that in future posts. For now, I'm going to focus on a specific set of steps I've taken to prevent my ISP (Cox) from seeing what sites I visit.

I use a VPN called Private Internet Access, and a hardware firewall running pfSense. If that sentence looked like gibberish to you, then the rest of this post is probably not going to help you. I plan on writing a post in the future that explains some more basic steps that people who aren't IT professionals can take to protect their privacy, but this is not that kind of post.

So, for those of you who are IT professionals (or at least comfortable building your own router), it probably won't surprise you that streaming sites like Netflix and Hulu block VPNs.

One solution to this is to use a VPN that gives you a dedicated IP (I hear good things about NordVPN but I haven't used it myself); Netflix and Hulu are less likely to see that you're using a VPN if they don't see a bunch of connections coming from the same IP address. But there are problems with this approach:

  • It costs more.
  • You're giving up a good big chunk of the anonymity that you're (presumably) using a VPN for in the first place; your ISP won't be able to monitor what sites you're visiting, but websites are going to have an easier time tracking you if nobody else outside your household is using your IP.
  • There's still no guarantee that Netflix and Hulu won't figure out that you're on a VPN and block your IP, because VPNs assign IP addresses in blocks.

So I opted, instead, to set up some firewall rules to allow Netflix and Hulu to bypass the VPN.

The downside to this approach is obvious: Cox can see me connecting to Netflix and Hulu, and also Amazon (because Netflix uses AWS). However, this information is probably of limited value to Cox; yes, they know that I use three extremely popular websites, when I connect to them, and how much data I upload and download, but that's it; Netflix, Hulu, and Amazon all force HTTPS, so while Cox can see the IPs, it can't see the specific pages I'm going to, what videos I'm watching, etc. In my estimation, letting Cox see that I'm connecting to those sites is an acceptable tradeoff for not letting Cox see any other sites I'm connecting to.

There are a number of guides on how to get this set up, but here are the three that helped me the most:

OpenVPN Step-by-Step Setup for pfsense -- This is the first step; it'll help you route all your traffic through Private Internet Access. (Other VPNs -- at least, ones that use OpenVPN -- are probably pretty similar.)

Hulu Traffic -- Setting up Hulu to bypass the VPN is an easy and straightforward process; you just need to add an alias for a set of FQDNs and then create a rule routing connections to that alias to WAN instead of OpenVPN.

Netflix to WAN not OPT1 -- Netflix is trickier than Hulu, partly because (as mentioned above) it uses AWS and partly because the list of IPs associated with AWS and Netflix is large and subject to change. So in this case, instead of just a list of FQDNs, you'll want to set up a couple of rules in pfBlockerNG to automatically download, and periodically update, lists of those IPs.

That's it. Keep in mind that VPN isn't a silver bullet solution, and there are still other steps you'll want to take to protect your privacy. I'll plan on covering some of them in future posts.

How I Created and Self-Published My eBook

I wrote Old Tom and the Old Tome in Scrivener. I converted it to an EPUB with Sigil. I tested it using Calibre, FBReader, Nook, Kobo, and Google Play Books. Then I published it on Smashwords and Kindle Direct.

Why a short story?

This one is probably obvious, but just in case it isn't: I started with a short story because when you want to learn a new skill, you want to start small. I didn't want to write something novel-length and then run into a bunch of problems.

A short story's the perfect length to start with. Old Tom and the Old Tome clocks in around 3,000 words, split up into 4 separate sections (cover, copyright, story, About the Author). It has a great structure for learning the ropes.

Of course, you don't have to go the fiction route. In fact, it occurs to me that this blog post would actually convert quite nicely into a short eBook. Hm, food for thought.

Scrivener

I checked out Scrivener because Charles Stross swears by it. It's basically an IDE for writing books; it's quite simply the most advanced and mature piece of software there is for the purpose.

There's a Linux version, but it's abandonware. For a GNU/Linux user such as myself, this is something of a double-edged sword: on the plus side, I get Scrivener for free, where Mac and Windows users have to pay $40 for it; on the minus side, if a system upgrade ever causes it to stop working, I'm SOL. If Scrivener stops working on my system, there's not going to be a fix, I'll be locked into a platform I can no longer use. I could try and see if the Windows version will run under WINE, but there's no guarantee of that.

The good news is that Scrivener saves its files in standard formats, so if it ever stops working I'll still be able to access my content in other programs. The bad news is that it saves its individual files with names like 3.rtf and 3_synopsis.txt.

So Scrivener's pretty great, and I'll probably stick with it for a little while even though there are no more updates on the horizon for my OS -- but there's a definite downside to using the Linux version. (And if they decided the Linux version wasn't going to bring in enough profit to justify maintaining it, what happens if they decide the same thing for the Windows version someday, maybe leave it as a Mac-only product?)

Getting Started

Scrivener's got a great tutorial to run through its functionality; start there.

When you're done with the tutorial and ready to get to work on your book, I recommend using the Novel template, even if you're not writing a novel, because it automatically includes Front Matter and Back Matter sections; the Short Story template does not.

Scrivener's got your standard MS-word-style tools for formatting your work. I didn't use them. Since I was targeting a digital-only release and no print version, I wrote my story in Markdown, which converts trivially to HTML but isn't as verbose as HTML.

Output Formats

Since I went the Markdown route, I found that the best option for output at compile time was Plain Text (.txt). The most vexing thing I found about the output was the limited options under the "Text Separator" option -- the thing that goes between different sections. What I wanted was a linebreak, followed by ***, followed by another linebreak. Scrivener doesn't have any option for that -- your options are Single Return, Empty Line, Page Break, and Custom. Under Custom you can put ***, but there doesn't seem to be any way to put a linebreak on either side of it. So I found the best option was to just do that, and then manually edit the text file it put out and add a linebreak on either side of each one.

If you plan on making an EPUB file, you'll probably want to keep all the "smart quotes" and other symbols that Scrivener adds to your text file. However, if you want to distribute the Markdown file in plain text and want it to be readable in Chrome, you'll need to remove all the pretty-print characters, because Chrome won't render them correctly in a plain-text file (though it'll do it just fine in a properly-formatted HTML file). You'll also want to use the .txt extension rather than .md or .markdown if you want the file to display in Firefox (instead of prompting a download).

You've got different options for converting from Markdown to HTML. Pandoc is a versatile command-line tool for converting between all sorts of different formats, but I don't like the way it converts from Markdown to HTML; not enough linebreaks or tabs for my tastes. There are probably command-line flags to customize those output settings, but I didn't find them when I glanced through the man page.

I thought Scrivener's Multimarkdown to Web Page (.html) compile option worked pretty well, although the version I used (1.9 for Linux) has a bug that none of the checkboxes to remove fancy characters work correctly: you're getting smartquotes whether you want them or not. You also don't want to use *** as your section separator, because Scrivener reads it as an italicized asterisk (an asterisk in-between two other asterisks, get it?) instead of an HR. Similarly, it reads --- as an indicator that the previous line of text is an h2.

So your best bet for a section break is something like

</p><hr/><p>

or

<div class="break">*</div>

(Actually, you don't want to use HR's at all in an EPUB, for reasons I'll get to later, but if you want to distribute an HTML version of your book, it's fine to use them in that version.)

Sigil

Sigil is an excellent, very straightforward tool for editing the EPUB format. I recommend you grab the Sigil User Guide, go through the Tutorial section, and do what it tells you -- even the stuff that generates seemingly ugly code. For example, if you use Sigil's Add Cover tool, you wind up with code that looks like this:

<svg xmlns="http://www.w3.org/2000/svg" height="100%" preserveAspectRatio="xMidYMid meet" version="1.1" viewBox="0 0 900 1350" width="100%" xmlns:xlink="http://www.w3.org/1999/xlink">
  <image width="900" height="1350" xlink:href="../Images/cover.jpg"/>
</svg>

If you're like me, looking at that makes you wince. And your instinct will be to replace it with something simple, like this:

<img src="../Images/cover.jpg" alt="Cover" />

But don't do that. Removing the <svg> tag, or even removing those ugly-ass inline styling attributes, will prevent the cover from displaying correctly as a thumbnail in readers.

(If there is a way to clean up that ugly <svg> tag and still have the thumbnail display correctly, please let me know; I'd love to hear it.)

Now, Sigil is for the EPUB2 format. It doesn't support any of the newfangled fancy features of EPUB3, and neither do most readers at this point. You're going to want to keep your styles simple. In fact, here's the entire CSS file from Old Tom and the Old Tome:

img {
  max-width: 100%;
}

h1 {
  text-align: left;
  text-indent: 0;
  font-size: 200%;
}

.noindent {
  text-indent: 0;
}

.break {
  margin: 1em 0;
  text-align: center;
}

Oh, and that last class, .break? That's there because some readers ignore <hr/> tags. FBReader on Android, for example, will not display an HR. No matter how I tried formatting it, it wouldn't render. Not as a thin line, not even as a margin. If you use an <hr/> tag in your EPUB file, FBReader will act as if it isn't there.

So I wound up cribbing a style I saw in Tor's EPUB version of The Bloodline Feud by Charles Stross:

<div class="break">*</div>

where, as noted in the above CSS, the .break class centers the text and puts a 1em margin above and below it.

(Some readers won't respect even that sort of simple styling, either; Okular parses the margin above and below the * but ignores the text-align: center style. Keep this in mind when you're building an EPUB file: keep the styles simple, and remember that some readers will straight-up ignore them anyway.)

(Also: this should go without saying, but while it's okay to look through other eBooks for formatting suggestions and lifting a few lines' worth of obvious styling is no problem, you don't want to go and do anything foolish like grab an entire CSS file, unless it's from a source that explicitly allows it. Even then, it might not be a good idea; formatting that works in somebody else's book may not be a good idea in yours.)

Testing

Once my EPUB was done, I tested it in a number of different readers for a number of different platforms at a number of different resolutions. There are a lot of e-readers out there, and their standards compliance is inconsistent -- much moreso than the browser market, where there are essentially only three families of rendering engines.

If you're used to using an exhaustive, precise set of CSS resets for cross-browser consistency, you probably expect to use something similar for e-readers. Put that thought out of your head; you're not going to find them. The best you're going to get are a few loose guidelines.

Consistency across different e-readers just isn't attainable in the way that it is across different web browsers. Don't make that a goal, and don't expect it to happen. You're not looking for your eBook to display perfectly in every reader; you're just looking for it to be good enough in a few of the most-used readers.

For example, I found that the margins the Nook reader put around my story were fine on a tablet, but I thought they were too much on a phone. If I'd wanted, I could have futzed around with media queries and seen if that was possible to fix -- but I decided no, it was Good Enough; it wasn't worth the effort of trying to fix it just for that one use-case.

Smashwords

Smashwords has a useful FAQ on self-publishing, and also provides a free EPUB download called the Smashwords Style Guide.

If you already know HTML, here's what I can tell you about the Smashwords Style Guide: read the FAQ at the beginning, then skip to Step 21: Front Matter. Because it turns out that Steps 1-20 are about how to try and make Microsoft Word output clean HTML and CSS. If you already know how to write HTML and CSS yourself, there is of course absolutely no fucking reason why you would ever want to use Word to write your HTML and CSS for you.

It's probably a good idea to read the rest of the guide from Step 21 through the end, but most of it's pretty simple stuff. To tell the truth, there are exactly two modifications I made to the EPUB for the Smashwords edition: I added the phrase "Smashwords edition" to the copyright page, and I put ### at the end of the story (before the back matter). That's it.

For all the time the guide spends telling you how easy it is to fuck up and submit a file that will fail validation, I experienced none of that. My EPUB validated immediately, and it was approved for Smashwords Premium the next day (though Smashwords says it usually takes 1-2 weeks; the quick turnaround may have been a function of how short my short story is).

Description

Most of the forms you fill out on the Smashwords Publish page are well-documented and/or self-explanatory. The Long Description and Short Description fields are exceptions; it's probably not entirely clear, at a glance, where your listing will show the short description and where it will show the short one. So here's how they work:

On Smashwords, your book's listing shows the short description, followed by a link that says "More". When you click "More", the long description appears underneath the short description.

  • Smashwords default
  • Smashwords expanded
Smashwords

Kobo and iBooks don't appear to use the short description at all. Your book's listing will show the first few lines of your long description, followed by an arrow (on Kobo) or a "More..." link (on iBooks), which you can click to expand to show the entire description.

  • Kobo default
  • Kobo expanded
Kobo
  • iBooks default
  • iBooks expanded
iBooks
Aside: Why the fuck does it do this?
Look at all that whitespace. What's the point of hiding the text?

Inktera shows the long description, followed by an HR, followed by the short description.

Inktera
Inktera

And Scribd just shows the long description.

Scribd
Scribd

Lastly, Blio doesn't show either description of my book. Clearly this is a problem and I should probably talk to tech support about it.

As you might expect, the various different ways the different sites use the two descriptions create a bit of a conundrum: how can you write a short description that is the primary description on one site and a long description that is the primary description on four other sites, and write the two descriptions so that they don't look pointless and redundant when you put them side-by-side?

I haven't come up with a good solution for this in the case of Old Tom yet.

Amazon

It turns out the Amazon conversion is really easy. I just set up an account at kdp.amazon.com, filled out the forms, uploaded the cover and the EPUB file, and Amazon's automatic conversion software switched it over to Kindle format with no trouble at all. Amazon's even got a really nice online reader that lets you check how your file will look in the Kindle Reader on various devices (Kindle Fire HD, iPhone, iPad, Android phone, Android tablet, etc.).

I only hit one speed bump when I submitted to Amazon: after a few hours, I got an E-Mail back saying that the book was freely available online (because of course it is; I've posted it in multiple places, including this site). Amazon required me to go back through and reaffirm that I am the copyright holder of the book -- which meant just going through the exact same forms I'd already filled out and clicking the Submit button again. It was a little bit annoying, but not time-consuming and mostly painless, and the book appeared for download on Amazon shortly after.

And that's it.

The hardest part of self-publishing an eBook was finding the time, figuring out what resources to use, and learning the EPUB format. And now that I know what resources to use and understand the EPUB format, it doesn't take nearly as much time. For my next book, I'll be able to spend a lot more time writing and a lot less time formatting. Hopefully this blog post has helped you so that you can do the same.

The Return of MST3K -- Part 4: The Old Cast

A lot of the discussion about the MST3K reboot has centered around fans who want to see the old cast come back. Joel has said he'd like to bring them on as writers, and to appear in cameos. But the thing is, most of them don't seem to want to do it.

Here's what Mike, Bill, and Kevin said when Chris Ford asked them about it in a Diffuser interview last year:

Speaking to Wired, Joel Hodgson mentioned that he’d consider revisiting ‘MST3K.’ Is that something you’d consider?

Nelson: I probably wouldn’t. It’s just sort of a personal preference. I mean, I already have RiffTrax going, and that’s taken my last seven years, and I’m fond of how that’s working. So there’s just no need, I feel. And I wonder about revisiting something like that. But who’s to say that it couldn’t be. You know, it survived a lot of changes, so it could start again. Who knows?

Corbett: It would depend completely on the arrangement. I loved doing ‘MST3K,’ was honored to be part of such a great show and had a wonderful time during my years there. But the owners of the show cut me off as soon as it was over. Haven’t made a cent from it since I filmed my last show in 1999, and all attempts to change that arrangement have been rejected. A few attempts to revive ‘MST3K’ have already failed because of such issues. So I’d be skeptical.

Murphy: You know, I’m really not interested. As I said, where I am right now, I’m really loving what I do. We’re having great fun with RiffTrax, and to go back and do that again would … it has this ‘Return to Gilligan’s Island’ feel to it. You know, they did that again, and it just looked sad and lame because it was the same characters, except they’d gotten old. Or they’d substituted in new characters, and it didn’t really feel right. I think they had a fake Ginger in there. I don’t remember, but it just never felt right. It never felt like the real thing. We made that real thing for 10 years, so I’m really not interested in going back. It’s like going back down to your basement from when you were a kid when you’re an adult and making the same kind of car models that you did when you were a kid. It just doesn’t ring true to me anymore. What I’m doing right now with Mike and Bill at RiffTrax is a blast. We’re having a great time doing it, and people seem to like it. So I’m happy to do that. And if Joel wants to do the show again, God bless him, and I hope he has a lot of fun doing it. But I think I’m happy where I am.

Since the announcement of the Kickstarter, Mike and Bill have both reiterated their non-involvement, as have Mary Jo and Josh. Trace has ruled out even showing up in a cameo.

Joel addressed this in a Kickstarter update:

What about everyone else? Are the other MST3K writers and actors coming back?

This is the hardest question to answer, because there are several moving pieces involved.

Right now, I don't know who will agree to come back and work on the next season of MST3K… but if the Kickstarter is successful, everyone will be invited to take part.

Until yesterday, I wasn't even sure this whole Kickstarter idea would work. I've reached out and spoken with some of the old cast and writers, but until I knew how much money we'd have to work with – and when we'd start writing and shooting – there was just no way to make the specific offers that I hope will bring many of them back.

Plus – as many of you know – so far, the old cast haven't been compensated as well as they (or I) might have liked. I wish I could go back and fix that, but if I'm going to ask them to participate in the next season, I want to be certain we can pay them what they deserve this time. As soon as we pass our initial goal of $2,000,000, I'm hoping to start making the invitations official, and I hope some of them will be able to join us before we start working in January.

And guys, as much as I'd like to see the old cast and crew back, given their responses so far I really don't think it's going to happen.

I think it's great that Joel is talking about royalties. I believe that Shout! Factory should pay royalties to all the former writers and cast members, not as leverage to get them to participate in the new show but because it's the right thing to do.

But while royalties have certainly been a sticking point for some of the former cast members, I don't think they're the only reason people are holding out on participating in the new show. Look at what Mike and Kevin said in the Diffuser interview I quoted above -- it doesn't sound to me like they're holding out for a better deal; it sounds like they just plain don't want to do it. And Josh has said he's working on two documentary films, so it sure sounds like his non-participation is because he's too busy with other projects.

Aside from what they've said in public, I can't speak for individual cast members' motivations. Mary Jo has complained about the lack of profit participation in the past, while Frank has said it doesn't bother him. I've seen a lot of fans assume that the reason the old cast members aren't interested in being part of the new show is because of their lack of profit participation, and that if Joel gives them a good offer they'll be onboard after all -- but I think that's fans' wishful thinking. I've seen no hard evidence to back it up; the only thing I've seen that even looks like a "maybe" is Bill's "It would depend completely on the arrangement" in that Diffuser interview.

There are other reasons why people might not want to participate -- Mike and Kevin have suggested that they're just plain not interested. As for other former cast members, the geographical issues that brought an end to Cinematic Titanic are still present; the simple fact is that many of them don't live in the place where the new show is going to be produced. Even if, say, Mary Jo gets a profit-sharing offer that she's agreeable to, she still lives in Austin.

In short, I think that while fans are absolutely right to call for a new royalty agreement for every former cast member and writer on MST3K, they should also tamp down their expectations that this will lead to the old team returning for the new show. I just don't think that's gonna happen. Look forward to the new show for what it is, not for what you wish it was going to be.


I think that's it for now on the subject of the upcoming MST3K relaunch. The Kickstarter page, one more time, is bringbackmst3k.com; I haven't pledged yet but I plan on throwing in at the $35 level. That'll get you the first episode of the new series, plus three classic episodes as DRM-free downloads. (The three classic episodes are not currently listed in the Rewards section, but Joel said in an update that they're being added to the $35 tier as a bonus. He has not yet specified which three episodes they will be.)

And on the subject of compensation for the cast and crew of the old series: Rifftrax has just started selling MST3K episodes; as of this writing they have Mitchell, Pumaman, Final Sacrifice, and Future War, each priced at $10, with another episode going up for sale every Monday. And here's the most important part:

A significant share of the profits of all MST episodes sold on RiffTrax will be paid out directly to ALL the principal cast members of MST – Mike, Joel, Kevin, Bill, Mary Jo, Trace, Frank, Josh and Bridget. We feel it’s important that the original artists benefit directly from their awesome work. So if you want to support them, buy your MST here on RiffTrax!

There's no mention of Paul Chaplin; I wonder if that's an oversight, or if they don't know how to get in touch with Paul these days or what. I hope he gets a cut too.

At any rate, much as I love the DVD sets, I have to recommend from here on in that if you want to buy old episodes of MST3K, you buy them through Rifftrax, because right now that's the only way the cast and writers get a percentage of your purchase dollars. Again, I'm hoping that changes and the series' new owners at Shout! reach a deal to give them a piece of all purchases and streaming revenue. But for now, they only get paid if you buy them through Rifftrax. So do that.

Update 2017-10-31: Trace and Frank have confirmed that Shout! Factory pays royalties. Please feel free to purchase your MST3K from the source of your choosing, and rest assured that the original cast members are getting a cut. See my MST3K and Royalties post for more information.

The Return of MST3K -- Part 3: Behind the Camera

The main thing that led me to make this series of blog posts was something Mothra said over on Brontoforumus:

Haven't had time to mention how unbelievably delighted I am that MST3K is coming back under Joel. I adore Mike, but if Rifftrax has shown me anything, it's that a good amount of his MST3K-era comedy was touched up by the writers.

There's certain Rifftrax that are wonderful return-to-form gems, like Jack the Giant Killer or Mike/Fred Willard's Missile to the Moon, but nothing's quite captured the magic for me like the Cinematic Titanic ep Joel, Pearl, Frank and Trace did on The Alien Factor. So, I've got a lot more faith in Joel as a showrunner than Mike.

The Writers

Mothra's got something here: yes, Rifftrax (usually) features Mike, Kevin, and Bill, but that doesn't mean it's the same writing team as the Sci-Fi Channel years. The Sci-Fi era wasn't just Mike, Kevin, and Bill; it was also Mary Jo and Bridget (who have some Rifftrax shorts of their own), and Paul Chaplin too. Before the Sci-Fi era, Trace and Frank were in the writers' room too, and in the early days so were Josh and Jim.

There was always continuity. When Joel left the show, the rest of the writing team stayed constant, with head writer Mike Nelson taking over as host. (It does bear noting that, while Mike usually got the Head Writer credit, there was little that set the Head Writer apart from the rest of the writers; the show was collaborative to the core.) When Frank left the show, the rest of the writing team remained constant. And when Trace left, Bill joined, and the show moved to the Sci-Fi Channel, the rest of the writing team remained constant. As much as the show changed onscreen, very little changed in the writers' room.

I think that's a big part of why, even with all the casting changes over the years, MST3K still felt like it was the same show at heart.

And, as I've said, that's a big challenge the new show faces: not just that it's got a new team onscreen, but that it doesn't have any of the old writers onboard except for Joel. Joel has said he'd like to invite the old writers back to contribute, but that doesn't look very likely; I plan on getting into that in the next post.

The Movies

But aside from the writing team, I think there's something else that makes Rifftrax fundamentally different from MST3K. And it's precisely the thing that makes Rifftrax popular and profitable.

And that's that Rifftrax makes fun of Hollywood blockbusters.

As of this writing, here's what the top 10 most popular Rifftrax commentary tracks are, as listed on the rifftrax.com homepage:

  1. Twilight
  2. Lord of the Rings: Fellowship of the Ring
  3. Twilight: New Moon
  4. Jurassic Park
  5. Harry Potter and the Sorcerers Stone
  6. The Matrix
  7. 300
  8. Star Wars Episode I: The Phantom Menace
  9. Star Wars Episode IV: A New Hope
  10. The Dark Knight

And here's the thing: I've seen those movies. Well, more precisely, I've seen seven out of the ten, and I've heard of the other three.

And hey, that's okay! Hollywood blockbusters can be just as cheesy and bad as the B-movies MST3K used to do. Or at least as much fun to make fun of. (I mean, I don't think anybody's actually saying Lord of the Rings is equivalent to Manos: Hands of Fate.)

There's a definite draw to that. I can say, with some confidence, that if I ever watch Twilight or Teenage Mutant Ninja Turtles (2014), I'll watch the Rifftrax version. It's added a whole new category to my viewing habits: "I'll see it in the theater," "I'll wait until I can watch it at home," and now "I'll wait for the Rifftrax."

But I think a big part of the joy of MST3K was the sheer obscurity of its selection. While it had a few relatively well-known titles over its run (Godzilla vs. Megalon, Gorgo, Gumby, Hamlet), tuning in to the show usually meant seeing something I'd never seen before.

The Info Club recently had a discussion thread titled What Movies Should the Reboot Riff? From my perspective, that's an unanswerable question. The reboot should riff movies I have never heard of.

Rifftrax taps into the delight of making fun of movies we've already seen. MST3K was, usually, more about the delight of discovery. I know what Twilight is, but if not for MST3K I would never have heard of The Magic Voyage of Sinbad.

Joel gets that, too; he noted in his recent Reddit AMA:

We love The Room, but I think MST3K does best when we steer away from movies that are famous for being bad. That's why we never did "Plan 9 From Outer Space" during our original run.

To me, watching Mystery Science Theater is kind of like going to a haunted house on the edge of town with your funny friends. It works best if you don't know what's in there.

And I've spent a lot of time talking about Rifftrax's emphasis on familiar blockbusters -- but that's not entirely fair, because Rifftrax actually does a lot of those more obscure films. Especially the shorts. Many of which are available on Hulu (inconveniently and counterintuitively split up into Rifftrax Shorts and Rifftrax Features, even though some of the "features" are just collections of shorts).

Magical Disappearing Money does a perfect job of evoking that old "Where did they find this?" vibe of MST3K. So do the Christmas shorts and the baffling Norman Krasner series.

As far as feature films, I think Kingdom of the Spiders is indistinguishable from vintage MST3K. And, while House on Haunted Hill is not exactly an obscure film, it's the kind of movie the old MST3K would have done too.

I suppose there is a downside to MST3K's grab bag approach: and that's that sometimes, those old movies are just boring and drab. I must admit that, over the past couple of years, there have been several times I've pulled up an old episode and fallen asleep in the middle of it. (Lost Continent, looking in your direction.) Some of those movies are just excruciating.

Then again, you can say the same for the blockbusters Rifftrax does. I watched Attack of the Clones and, even with the riffs, it was just a long, boring, painful slog. By the end I realized something I hadn't really thought about before: MST3K really did us a favor by trimming every movie down to under 90 minutes.

Cinematic Titanic

If you accept the premise that MST3K wasn't about the puppets and the satellite and the host and the Mads and the plot, that it was really about the writers and the movies they picked, then I think that leads to a clear conclusion: the closest thing we'll ever get to a revival of MST3K as it was has already been and gone, and it was Cinematic Titanic.

(Leastways, unless Rifftrax starts doing riffs of old B-movies with Mike, Kevin, Bill, Bridget, and Mary Jo. In fact, Rifftrax should totally do that; somebody should start a Twitter campaign.)

CT reunited five of the original writers and stars of MST3K to make fun of similar obscure, cheesy movies. It ran for six years, released a dozen movie riffs, and, most excitingly, went on tour.

(A personal aside: my first date-as-a-couple with the woman who would become my wife was the Mesa showing of East Meets Watts. It was a great show, a delight to meet the cast, and I treasure my autographed copy of Doomsday Machine.)

But CT was unsustainable, simply for logistical reasons. As they noted in the E-Mail announcing that it was winding down:

We feel that with any project there is a time to move on and as 5 people living in 5 different cities with different lives and projects, it has become increasingly difficult to coordinate our schedules and give Cinematic Titanic the attention it requires to keep growing as a creative enterprise and a business.

That, in and of itself, is a reason you can't go home again: because all those writers who made the show what it was just plain don't live in the same place anymore. And I think that's a big reason why fans who are holding out hope that the old team will get back together are just setting themselves up for disappointment -- but I'll get into that in my next post.

By the way, CT is still available on Hulu for the time being. You should watch those episodes while you still can.

The Return of MST3K -- Part 2: New Cast

Before I say anything else, let's get the obvious out of the way: nobody is obligated to contribute to any Kickstarter, ever. If you don't like Jonah Ray, if you're disappointed that the old cast isn't onboard, if you're strapped for cash or saving for Christmas or more interested in that Maya Angelou documentary or just plain don't feel like it, that's your prerogative. It's your money, and it's up to you how you want to spend it. And it's your time, and it's up to you whether you want to commit to a show that runs over 90 minutes an episode. I would like to make it clear that, while I'm about to make some criticisms of online negativity and some fans' tendency to prejudge, I'm not for one moment saying that you're obligated to feel excited about the new series, let alone to contribute money to it sight unseen.

That said, if you do watch the new MST3K, you should pay for it. Pirating MST3K would be a dick move.

Jonah Ray

Joel's announcement that Jonah Ray would be the new host sounded downright defensive:

Since this is the internet, I guess some people will hear this news and rush to declare – for better and for worse – "what this means for the future of MST3K." (In fact, since a lot of people guessed that it was Jonah's voice in our first video, that's already happening!)

I can't really tell you what kind of host Jonah is going to be, but I hope you'll give him a chance to show you. And even if you're familiar with Jonah's career, remember: that doesn't mean he'll bring the same exact approach to MST3K. I think a lot of you may be surprised. Plus, like the previous members of our cast, I think Jonah has great instincts and a lot of range. He's funny, he's wicked smart, and like I said, his heart's in the right place. He loves MST3K, he seems to understand what makes it so special, and most important, I know he takes the role seriously.

And man, a lot of people seem angry about Jonah Ray. I mean, it's the Internet, and everybody's always angry about something, and the people who really really hate something are almost never a representative sample. The Kickstarter's raised another half-a-million or so since the announcement, so it sure doesn't look like most people are too bothered by it.

I don't know much about Jonah Ray. I don't listen to the Nerdist podcast and I haven't seen his standup. Maybe I'd like it and maybe I wouldn't.

But I think Joel's right here: neither of those things is likely to be a good indicator of what he'll be like as host. And while it's true that each host is different and does the show his own way, it's also true that it's still the same show under Mike that it was under Joel. (Well, I think so, anyway; there are folks who disagree.)

There is a general feeling that the Mike era was meaner than the Joel era, that under Mike there was more of a tendency to outright insult the films, where Joel's era felt more like good-natured ribbing. (And in the host segments, Joel was certainly more friendly and deferential to the Mads than Mike was -- "What do you think, Sirs?")

(I've even seen folks in the Info Club comments section complain that there was too much sexual innuendo in the Sci-Fi Channel era, and...well, Jesus, apparently MST3K fans are a sheltered bunch.)

And I think it's easy to see Jonah Ray take Mike's tack a bit more than Joel's.

But, y'know, he's still a fan.

Being a fan doesn't automatically mean he'll be good in the role. But I think it does mean he'll show deference to the original show.

I mentioned in the previous post that Joel's got to thread the needle and make a show that's fresh and new and still noticeably MST3K. That might be true even moreso for Jonah as the new host.

and Friends

We don't know who else is going to be on the show yet. I've seen several people refer to an alleged Entertainment Weekly article that calims Felicia Day is playing the new Mad and Baron Vaughn and Hampton Yount are playing Servo and Crow (not sure which is which, but since I don't know who Vaughn or Yount are that's kind of a moot point). I have never seen a link to the alleged EW article in question, nor been able to find it on ew.com, so I am skeptical.

For the record I think Day would be a great choice, not just because I've wanted to see her play a villain since Dr. Horrible but because there's simply nobody with more experience at making a cult TV show on the Internet without studio backing.

As for Servo and Crow, well. It's definitely going to take some adjustment. On Servo in particular.

I'm of two minds on this. On the one hand, it's actually a refreshing change of pace seeing an angry fandom express the importance of the creative folks. If you're a regular reader of this blog, you've seen posts where I've excoriated fanboys who think characters are more important than their creators. People who think Scourge is more important than Ken Penders, that Thanos is more important than Jim Starlin, that Iron Man is more important than Jack Kirby.

It is, at least, really refreshing to see fans who think that MST3K is more than just a couple of puppets named Tom Servo and Crow, and that it matters who's operating those puppets, dammit.

And it does! It definitely does!

But we've been through this before. There's a well-known story in the fandom that when Josh Weinstein left the show and Kevin Murphy took over as Tom Servo, a fan mailed him a six-foot-long banner saying "I hate Tom Servo's new voice."

Well, 25 years later, you'd be hard-pressed to find anybody who thinks Josh was a better Servo than Kevin. (Sorry, Josh.)

And while there are people who don't like Bill Corbett as Crow, I think he was great. I still have a "You know you want me, baby!" T-shirt around here somewhere.

I think the fans need to thread the needle too, in our own way: while it's totally commendable (and encouraged!) to acknowledge that just because a show's got Servo and Crow and a guy in a jumpsuit on the Satellite of Love riffing on cheesy movies doesn't mean it's going to be the same MST3K we know and love, that it's the people who made the show great.

But we should also acknowledge that just because there are new people in those roles doesn't mean it's going to be a bad show, either. Yes, it's going to be different. But different doesn't always mean bad. You don't have to be optimistic about the new show, but y'know, you don't have to be pessimistic about it either.

Of course, the show's not just about the people in front of the camera, either. And in my next post I plan on talking about the writers, the importance of the ensemble, and how continuity in the writers' room was one of the main reasons the old show stayed consistent even when the cast changed. That's one more challenge the new show's going to have.

The Return of MST3K -- Part 1: Our Story Thus Far

It's a great time to be a Mystery Science Theater 3000 fan -- though there are those who disagree.

MST3K is coming back. Shout! Factory bought the rights to the series, and creator Joel Hodgson is running a Kickstarter to fund new episodes. He's passed his goal of $2 million, which will be enough to set up the infrastructure and shoot three episodes; he hopes to raise at least $5.5 million, make a full season of 12 episodes, and convince TV executives that there's enough of a fanbase to pick up the series.

Joel has announced that the new host will be Jonah Ray. I'm not familiar with Mr. Ray or his work, but a lot of people on the Internet seem very angry about this. Some people are angry about the selection of Jonah Ray in particular; some are more generally uneasy that it just won't be the same show.

And it won't. And that's tricky. Joel has to thread the needle here: the reason he's bringing back the MST3K name, brand, and characters is because there's nostalgia and goodwill attached to them (both on his part and the fans'), but, at the same time, this will by its nature be a different show. I'm looking forward to it (and I haven't pledged yet but I plan to), but it is an unknown quantity.

Joel notes, rightly, that every cast member on MST3K got swapped out at one time or another. Nervous fans note, rightly, that it never happened with the entire cast at once, let alone the entire staff. So far, only one person from the old show is involved with the new one, and that's Joel himself -- and he won't be hosting it. So we're not just looking at an entirely new cast, we're also looking at an almost-entirely-new writing team.

Will it feel more like the old MST3K than Cinematic Titanic did? More than Rifftrax does?

Well, obviously that question is something we won't know until we actually see the show. It's also entirely subjective.

Over the next couple of posts, I intend to go into my subjective opinions about those topics and others. Sodium, won't you?

Where Will the PC Go? -- Part 4: SaaS

So, per the last couple of posts, I find it entirely possible that, as vendors develop tablets that double as PC's, they may replace traditional desktop and laptop computers. For the common end user who just needs a web browser and (maybe) an office suite, I don't think that's going to be a tough sell.

But there are markets that rely heavily on more powerful computing hardware.

One is PC gamers. Others are the various types of media creators: people who create images, music, movies.

I've already mentioned dumb terminals and software as a service (SaaS) as a major current trend, with programs like Google Docs running in a browser and working as an effective substitute for traditional locally-run programs like Microsoft Word.

Of course, a word processor is one thing; an enterprise-quality photo editor is another, and a game requiring split-second timing is something else again.

But developers are working on it.

Photoshop

Last year Adobe released a limited beta of a streaming version of Photoshop for ChromeOS. Photoshop itself doesn't run in the browser; the app is a Remote Desktop shell that interacts with an instance of the Windows version of Photoshop running on a remote server.

So, by definition, this is no replacement for the Windows version of Photoshop -- because it is the Windows version of Photoshop. But it demonstrates a potentially compelling alternative to buying expensive, high-end hardware just to run Photoshop: what if you could buy cheap hardware, and pay a subscription fee to run Photoshop on someone else's expensive hardware?

Reactions to the ChromeOS version of Photoshop seemed generally positive; I would expect it to have some latency issues, but I also bet it runs faster on a remote server than it did on the Core 2 I had to use at GoDaddy. (Hey, when I said the Core 2 Duo was the last chip most users ever needed, I said I wasn't including Photoshop.)

Adobe has already moved Photoshop's licensing to a subscription model instead of a purchase model. (A lot of people are very angry about this, but I haven't heard anything to suggest it's led to a drop in "sales"; that's the thing about monopolies.) It's not hard to envision a transition to a subscription model where you run the program remotely instead of locally. Hell, they could even charge more money to give you access to faster servers.

A/V Club

Other media development suites could, potentially, move to streaming services, but there are caveats. Uploading raw, uncompressed digital audio and video files takes a lot more time than uncompressed images. And what about storing your source files? My grandmother puts together home movies on her iMac, and she's got terabytes of data going back some 15 years. That's the kind of storage requirement an amateur filmmaker can rack up; now think of how much somebody who does it for a living might wind up with. If you're renting storage space on an external server, on a month-to-month basis, that could get pretty costly.

But it's technically feasible, at least, that audio and video editing could be performed on a remote server.

Recording audio is another story. Anything more complex than a simple, single-track voice recording is still going to require specialized mixing hardware. And transferring your recording to a remote server in real-time, without lossy compression? You'd better be sitting on fiber.

So I think we can put "recording studios" -- even the home-office variety, like mine -- into the category of Stuff That's Not Going Anywhere for Awhile.

Games

Moving games to a streaming system is a challenge -- but I'm not sure it's as big a challenge as recording studios. It's more or less the same requirement as Photoshop: take simple inputs from a human interface device, send them to a server, have the server run them and respond accordingly, stream the video output back to the client. The trick is managing to do that in real-time with minimal loss of audio and video quality. That's the challenge -- but engineers are working on it.

The OnLive streaming service was a failure, but Sony bought it out; it sees value there. nVidia's got its own streaming solution too, in GRID. One of these things is not like the other -- Sony sells consoles at a loss and would stand to benefit from selling cheaper hardware, while nVidia makes a ton of money selling expensive graphics cards to enthusiasts and surely doesn't want to cannibalize its own market -- but obviously there's more than one type of gamer, and the people who shell out over $300 for a graphics card are in the minority.

Now, as minorities go, high-end PC gamers are still a pretty sizable minority; it's still a multibillion-dollar industry. But it's a fraction of the console gaming business, and it's expected to be surpassed by mobile gaming by the end of this year. Like the PC industry as a whole, it's still big and it's still growing, but it's growing a lot slower than other sectors and could be facing a long-term threat from new platforms.

Switching to a streaming platform could have a lot of appeal to game publishers; it combines the simplicity of developing for consoles with the superior hardware capabilities of the PC. Think about the possibility of developing for the latest and greatest hardware, but only for a single specific hardware build.

It would also, at long last, produce a form of DRM that could actually work.

While the industry has tried many, many copy protection schemes over the years, all of them are, sooner or later (and usually sooner), crackable. And there's a simple, logical reason for this: no matter what you do to encrypt the data of your program, you have to give the computer the means to decrypt it, or it won't work. No matter where or how you hide the key, if you give it to your users sooner or later they're going to find it.

But that's only true if the software is running on their computer. If the binary data is never copied to their hard drive, never stored in their memory, if the program is actually stored and run on a remote server somewhere and all the client has access to is a program that takes inputs and streams audio and video? Well, then there's no way they can copy the game, unless they actually break into your servers.

(Which, given Sony's history with Internet security, might not actually be so hard.)

I am not saying this is a good thing; in fact, I consider it something of a nightmare scenario.

Consider every problem you've ever had with an online or digitally-distributed game. Now think of what it would look like if every game had those issues.

Not just latency, lag, server outages, and losing your progress every time your Internet connection goes out. Consider that if a game is no longer profitable, they'll pull the plug. If a developer loses a license, the game(s) associated with it will go away. (Was GoldenEye ever released on Virtual Console? I don't think it was.) If a game gets updated and you liked the old version better, too bad. And remember when Nintendo ended its partnership with GameSpy and killed all the online multiplayer features of every Wii and DS game ever made? Imagine an entire generation's worth of games not working at all anymore, online or otherwise. Even though you paid for them.

Now, there's recent evidence that a strategy like this would fail. The Xbox One is still reeling from customer backlash against early plans to restrict used-game sales and require an always-on Internet connection even for single-player games, even though those plans were never even implemented.

On the other hand, there's evidence that even a wildly unpopular strategy could still succeed. Have you ever heard anyone who doesn't work for EA praise the Origin distribution service (or whatever the fuck they're calling it now)? I know I haven't, but people still use it. Because if you want to play Mass Effect 3 or Dragon Age: Inquisition, your only choices are consoles, Origin, and piracy.

And then there are examples that could go either way: Ubisoft continued to use DRM that required an always-on Internet connection for about two years, from 2010 to 2012, before finally giving in to market backlash.

It's hard to say how existing high-end PC gamers would react if the major publishers tried to force a transition toward streaming games -- or whether high-end PC gamers will continue to be a big enough market for the major publishers to care what they think. But for the foreseeable future, I think PC gaming will continue on much the same as it has for the past 15 years. There could be major changes on the horizon, but I sure don't see them happening in the next 10 years.

Then again, five years ago I was saying there was no way that streaming video would outpace Blu-Ray because there was just no way to stream 1080p video over a home Internet connection. So keep that in mind before trusting any predictions I make.